Online Marketing News for Recruitment
LinkedIn – new upgrades mean it’s time to revisit your profile
In early May LinkedIn rolled out its latest set of updates and these continue the company’s push to move from simply being the perfect place to list your online CV to being a full online networking site for business. The company’s main goal for these upgrades appears to be to persuade visitors to spend more...
Categories: Recruitment, News, Legal, Accountancy
Added on 10/6/2013
Author: Mike Fieldhouse
Eight blogging tips every marketing manager must read
As I went around the room, every single person confessed to being worried about how much time their new blog was going to take. Time which they didn’t have. Whilst they wanted a blog for their part of the practice, they wanted to do it well. However they were worried that it would only be...
Categories: Recruitment, News, Legal, Accountancy
Added on 30/5/2013
Author: Mike Fieldhouse
One billion websites… how does yours measure up?
Netcraft recently announced that there are now 1 billion websites around the world – and yours is one of them. But how does it measure up? Is it any good? And how can you tell? Here are three quick questions from realityhouse to get you thinking… What is your website for? Your site could be...
Categories: Recruitment, News, Legal, Accountancy
Added on 30/5/2013
Author: Mike Fieldhouse
Possibly the worst job-spec in the world
Voyager Sales Director Paul Thompson shares his latest recruitment experience… I feel I must share a recent experience with the wider Recruiter market. It made me wonder how often other hiring managers experience the same fun. The phone rings and its possibly the greenest Recruiter I’ve spoken to calling to enquire what vacancies we have,...
Categories: Recruitment, News
Added on 29/5/2013
Author: Mike Fieldhouse
Are you broadcasting on twitter and waiting for clients to arrive at your doorstep?
Heather Townsend gives her view on the perils of using social media as simply a broadcasting tool… You’ve been to a social media workshop. You’ve given the go-ahead to your marketing manager to ‘go for it’ with social media. So you or they purchase the obligatory hootsuite subscription. Then you get really excited because you...
Categories: Recruitment, News, Legal, Accountancy
Added on 29/5/2013
Author: Mike Fieldhouse
Branding – three videos that will help…
Recently a client asked me if I knew of any videos that he could show his team to explain how branding works – particularly in a professional services context. Good question. I had a quick look at YouTube and came up with these three – do you know of any others? If so, let me...
Categories: Recruitment, News, Legal, Branding, Accountancy
Added on 10/4/2013
Author: Mike Fieldhouse
How often should you update your recruitment website?
Everyone is busy and when you have the option of updating your website or getting on with some fee earning work,then I’m under no illusions; you’ll get on with the work. But your recruitment website does deserve some care and attention. Of course you’ll be updating your vacancies but what about the other pages? The...
Categories: Recruitment, News
Added on 1/4/2013
Author: Mike Fieldhouse
How can I get into the Recruitment industry?
Paul Thompson, Sales Director at Voyager, gives his view of joining the recruitment industry… For many the Recruitment industry is one that people have simply fallen into, rather than one they wanted to get into, and all too often as a result of a truly awful Recruitment experience. Find me ten people that have had a...
Categories: Recruitment, News
Added on 27/3/2013
Author: Mike Fieldhouse
One main recruitment website or multiple microsites?
We’ve recently been asked by a couple of clients should they have one main recruitment website or several sector-based recruitment websites. It’s a good question; in a world where social media, search and email marketing all give you easier access to very tight niche sectors and where broad general marketing is increasingly expensive, doesn’t it...
Categories: Web Design, Recruitment, News
Added on 20/3/2013
Author: Mike Fieldhouse
Mobile Website or App?
Think mobile and most people will say Apps. But what about mobile websites? In fact they’re very different beasts that work in very different ways – here’s what makes them different Mobile websites Go to the BBC website on your PC and you’ll see a graphically rich website with lots of large images, videos and...
Categories: Recruitment, Mobile Web, Legal, Accountancy
Added on 4/3/2013
Author: Mike Fieldhouse
